Pinterest referral traffic to online stores continues to soar to new heights.
… As do SALES that are the result of this traffic!
A recent study from Steelhouse, a behavioral commerce company reports that Pinterest users are 79 percent more likely to PURCHASE items they saw pinned on Pinterest versus Facebook users.
Sold for $3200!
A few weeks ago I hosted a teleseminar on Pinterest for my friend and colleague Lynn Dralle, The Queen of Auctions.
Lynn has sold thousands of dollars worth of collectibles on eBay each month for the past 10 years and was brand new to Pinterest.
While on the telseminar, Lynn had her daughter pin a Russian Icon (one of the most expensive items in her store) on Pinterest.
Lynn shared with us that it had been sitting in her store “forever”and the only offer she’d received on it was TWO YEARS AGO for $2500.
Within DAYS of the Russion Icon being pinned to Pinterest, it sold for $3200!
That’s the POWER of Pinterest! And the power of visual social marketing.
Now… does this mean that every single item you pin to Pinterest will sell within DAYS? Of course not!
But it DOES mean that if your business doesn’t have the right presence on Pinterest, you’re MISSING out on new sales you could be easily getting.
- That being said, you CAN’T just pin an item to Pinterest and MAGICALLY expect to get traffic OR sales
- There is a SPECIFIC way you need to create your product pins
- Certain things you need to do (and NOT do)when pinning from Amazon and eBay
- Ways that you can push Pinterest traffic to your store/products through the roof
All strategies I cover step-by-step in my 5 video series Pinterest for Ecommerce.
Pinterest for Holiday Sales
There are only 41 days until the beginning of the Fall/Pre-Holiday selling season.
With Pinterest for Ecommerce, you’ll be ramped up correctly on Pinterest in under 2 hours.
In ecommerce, if you’re not ahead of the curve, you’re falling behind.
Something you don’t want to happen going into the biggest sales season of the year!
-Lisa
PS: On Monday 8/6 I’ll begin adding Pinterest for Holiday Sales training to the Pinterest for Ecommerce course.
At that time, the price of this powerful video series will be going up.
If you haven’t picked up your copy of Pinterest for Ecommerce today, do so BEFORE the price goes up AND you’ll also get the Pinterest for Holiday Sales videos as a BONUS.
Lisa, I just finished listening to Pinterest for Ecommerce. Thank you for creating these videos. I have read many short ebooks on Pinterest and I never really gained any real information on how to BEST use Pinterest. Your video series did that for me. I am truely excited to get started promoting my Amazon store, my Pinterest boards and my eBay store.
Billie
P.S. I liked the length of the videos, anything over an hour is hard for me to to sit through
Hi Billie,
Thanks so much for you feedback! I know what you mean – there are a lot of tips being published about Pinterest, but little published about strategy.
And if you don’t go into marketing on Pinterest with a strategy and understand WHY it works, and how to make it effective for your business, it just becomes a random marketing effort.
Glad you love the shorter videos. I’m with you! Business owners are busy and need laser targeted, step-by-step tutorials. Shorter videos are much more effective, so you can take action quickly and implement!
Let’s connect on Pinterest. http://pinterest.com/lisasuttora
-Lisa