While Punxsutawney Phil may have seen his shadow on Groundhog Day, February 2, 2012, on the other side of the country in Seattle, WA ‘Ecommerce Phil’ popped his head out to see a very bright and sunny spring selling season online ahead!

Rather than burrowing back underground, Ecommerce Phil is busily out sourcing new products to sell during the spring and summer season.

Fueled by robust 2011 online holiday sales and a stellar 65% Q4 for 3rd party merchants on Amazon, Ecommerce Phil knows he needs to get his best spring and summer merchandise online fast!

So what products is Ecommerce Phil planning to sell online this spring and summer?

Well to plan his inventory strategy, he first took a look at his Online Marketing Calendar to see what the upcoming Spring and Summer selling seasons are.  And this is what he found:

February

• Valentines Day
• Black History Month
• National Weddings Month
• Superbowl Sunday
• Mardi Gras
• Oscar Night
• Pre-gardening season

March

• Saint Patrick’s Day
• National Craft Month
• First Day of Spring

April:

• International Guitar month
• Lawn and Garden month
• Easter
• Earth Day
• Spring Break

Products to Source:

• 1. Solar power walkway and garden lights
  2. Composters
  3. Greenhouses
  4. Houseplants
  5. Seeds
  6. Flower Bulbs
  7. Planters
  8. Raised Beds
  9. Supplies
  10. Gardening Tools
  11. Yard & Deck products
  12. Sheds
  13. Area rugs
  14. Firepits
  15. Ceiling fans
  16. Grills
  17. Hammocks
  18. Hose Carts/Reels
  19. Outdoor Storage
  20. Solar Lights
  21. Pest Control
  22. Bicycles/Accessories
  23. Kites
  24. Blinds/shades/curtains/hardware
  25. Neon colored clothes, shoes, accessories for women and kids
  26. Cosmetics in new spring colors
  27. Handbags in spring colors and styles
  28. Perfume
  29. Big ride on toys for kids
  30. Swimwear
  31. Sunglasses
  32. Soccer cleats/clothes
  33. Baby gear
  34. Wedding favors
  35. Bridal shower supplies
  36. Bridal accessories
  37. Home spa products
  38. Footbaths
  39. Aromatherapy machines
  40. Super Bowl related football jersey/memorabilia
  41. Mardi-Gras party decorations
  42. Saint Patrick’s Day decorations
  43. Home decor in bright, spring colors
  44. Car care and maintenance products
  45. Luggage
  46. Walking/jogging clothes and accessories
  47. Spray on tan products
  48. Easter candy
  49. Easter decorations
  50. Easter costumes
  51. Easter books
  52. Eco-friendly clothing
  53. Eco-friendly furniture
  54. Eco-friendly cosmetics
  55. Eco-friendly health and beauty products
  56. Solar batteries
  57. BPA Free food containers
  58. Snowboards (source on clearance)
  59. Skiing products (source on clearance)
  60. Winter clothes/boots/accessories (source on clearance)

This is just a sampling of products that Ecommerce Phil is out sourcing!

Think about what products are new for spring and summer in your niche! Check with your wholesale suppliers.  Look through your supplier catalogs.

Whether sourcing products wholesale to sell on Amazon or using arbitrage sourcing to fuel the pipeline.

It’s a fresh new selling season and online shoppers are looking for fresh new products!

What new products will you bring to the marketplace this season?

-Lisa