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Amazon & eBay Harness the Power of Pinterest!

by Lisa Suttora | Mar 31, 2012 | Niche Marketing

This week the web’s two largest ecommerce marketplaces, Amazon and eBay, began leveraging the power of Pinterest to increase traffic, drive sales and reach new customers. Both Amazon and eBay have added the Pinterest “Pin It” button on every product...

Reaching New Customers with Signal Marketing

by Lisa Suttora | Mar 2, 2012 | Niche Marketing

It wasn’t that long ago that most online businesses focused their marketing efforts on search engine optimization.  Optimize your store or website for good placement in Google search and you could get new customers coming in through Google’s front door....

Sourcing Products to Sell on Amazon: Understanding the Amazon Customer

by Lisa Suttora | Nov 6, 2011 | Niche Marketing

As ecommerce competition heats up, great product sourcing skills are the name of the game for online success. While Marketing skills and knowing how to sell your products online are also of paramount importance, without in-demand products to sell,your business...

For Online Sellers, Halloween Related Products are a Year-Round Business

by Lisa Suttora | Oct 31, 2011 | Niche Marketing, Selling on Amazon

Think Halloween products only sell in the month’s before October 31st? Not if you sell online! In the online world, Halloween themed products sell all year long. Whether for kid’s dress-up play, a themed costume party, a local school drama club production...

6 Powerful Reasons to Integrate Amazon into Your Business Model

by Lisa Suttora | Jul 17, 2011 | Niche Marketing

Recently I attended (and spoke at) the Amazon Seller’s Conference (SCOE) here in Seattle, WA. During the 4-day event, I had the opportunity attend “Amazon Day”, a full day of sessions led by Amazon team members. What I heard and saw in these session...

How to Spot & Research a Hot Niche Market in Under 10 Minutes

by Lisa Suttora | Jun 11, 2011 | Niche Marketing, Product Sourcing, What to Sell

Watch me spot and research a hot niche market in under 10 minutes. The clues that lead to finding a profitable niche market for your physical product, info product or affiliate marketing business are everywhere! You can repeat this simple process and find new,...
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