On the heels of the biggest Black Friday online sales in history ($1.042 Billion in sales), Cyber Monday reclaimed it’s title of the highest online spending day of the holiday season (so far).
comScore reports Cyber Monday 2012 sales hit $1.465 billion dollars compared with $1.25 billion a year ago, making it the highest spending day in ecommerce history.
Cyber Monday sales were up 17% over 2011.
On the heels of this announcement, comScore also announced that Thanksgiving Day sales were up 32% to $633 million. (Thanksgiving Day sales reflect a trend I’ve been speaking about for the past two holiday seasons – shoppers who don’t watch football on Thanksgiving (or Christmas) and instead turn their attention to online shopping.)
With these massive increases, we’re now on track for a $79 Billion dollar holiday selling season!
MAJOR news from Pinterest last week with the announcement of the new Pinterest Business accounts.
Pinterest grown rapidly as a powerful business marketing platform over the past year, and is now ready to provide special tools and services to help businesses in their marketing endeavors.
- One such tools is the new Pinterest Website Verification Badge, which I first covered here. This badge not only provides your Pinterest account with credibility, it also gives you a solid link between Google and your website so that you can take advantage of the SEO benefits built into your Pinterest bio.
- Pinterest has also introduced the Profile widget and Board widget, which allow busineses. Which allows you to showcase 30 of your latest pins on your website. I’ll be covering [click to continue reading…]
Pinterest now offers a new way to create a more professional branded presence…
Last week, Pinterest introduced “website verification” which allows you to verify that the website you have listed in your Pinterest bio [click to continue reading…]
Whether it’s Amazon’s search, eBay’s Best Match or Google search, in order for your holiday products to sell, they first need to be FOUND in a buyer search.
86% of of online sales, start with a keyword search. This means that anything related to the marketing of your products must be keyword optimized.
This can include [click to continue reading…]