Are you “selling the store” during the holidays and in the process, hurting your holiday sales?

Find out how how a simple shift in strategy will enable you to market and sell your most saleable inventory during the holidays, and add money directly to the bottom line!

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Are you ready for the 2013 Holiday Selling Season? This year online retailers will “lose” a week of peak holiday sales! Find out why, and what you must do to make up for it…

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amazon_collections

There’s no doubt that Pinterest and ecommerce are made for each other, taking its place as one of the top sales generating social medial platforms on the web.

Now Amazon is taking a play out of the Pinterest playbook with the launch of Amazon Collections.

Amazon Collections is a Pinterest style page that allows you to add Amazon products to [click to continue reading…]

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Pricing to Win the Amazon Buy Box

by Lisa Suttora on June 17, 2013

If you’ve been selling on Amazon for any length of time, you know that winning the Amazon Buy Box gives you a distinct advantage in making more sales than your competitors.

And while there are several factors that go into winning the Buy Box, contrary to popular belief, having the LOWEST product price is NOT a requirement for owning this prime product page real-estate.

Yet every day, thousands of sellers lower their prices and sacrifice profit margins in a quest to win the Buy Box. A practice which leads directly to decreased profits.

The good news is you DON’T have to sacrifice margins OR sales volume to win the Buy Box!

Recently we hosted an exclusive event with Shmuli Goldberg of Feedvisor called Pricing to Win the Amazon Buy Box. The purpose of this event was to show Amazon merchants how to win the Buy Box, while INCREASING profit margins and outselling the competition.

In “Pricing Your Products to Win the Amazon Buy Box”, you’ll discover…

•    The impact of the Buy Box on your [click to continue reading…]

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