by Lisa Suttora on March 1, 2012
Spring is just
around the corner and it’s time to refresh your marketing!
Time to get your products and store in front of new customers.
Get more visibility for your spring and summer inventory!
Expand your reach and your brand.
That’s what March Marketing Madness! is all about.
It’s also a month long celebration of marketing, right here at LisaSuttora.com.
The March Marketing Madness! Backstory
A couple years ago in one of my coaching groups, I introduced March Marketing Madness! month.
My goal was to spend the entire month focusing on creative, effective, doable marketing strategies that [click to continue reading…]
by Lisa Suttora on February 7, 2012
If you’ve been thinking about selling on Amazon, the time to make the move is now. Amazon is not only the Internet’s fastest growing ecommerce marketplace, it’s also driving the strongest growth for 3rd party merchants of consumer goods across the board.
Overall, Amazon’s sales were up 46% year-over-year in 2011. Compare that to the growth of ecommerce 15% , and eBay’s GMV at 10% and you can immediately see why Amazon is a “must consider” for your online business this year.
20% of the earth’s Internet population (that’s 1 in 5 people between the ages of 15-85) shopped an Amazon site in 2011. And that number will only [click to continue reading…]
by Lisa Suttora on February 3, 2012
While Punxsutawney Phil may have seen his shadow on Groundhog Day, February 2, 2012, on the other side of the country in Seattle, WA ‘Ecommerce Phil’ popped his head out to see a very bright and sunny spring selling season online ahead!
Rather than burrowing back underground, Ecommerce Phil is busily out sourcing new products to sell during the spring and summer season.
Fueled by robust 2011 online holiday sales and a stellar 65% Q4 for 3rd party merchants on Amazon, Ecommerce Phil knows [click to continue reading…]
by Lisa Suttora on December 2, 2011
With record Black Friday online sales ($816 Million) and the online biggest shopping day of the year Cyber Monday ($125 Billion in sales) behind us, you might think the best of the holiday selling season is behind us…
But nothing could be further from the truth!
There are still three solid weeks in this holiday prime time season, and there’s still plenty of time to [click to continue reading…]
around the corner and it’s time to refresh your marketing!
